In the field of public engagement, the effective collection, analysis, and presentation of data are essential to fostering community involvement and informed decision-making. Esri’s ArcGIS offers a suite of powerful tools designed to seamlessly integrate these facets, notably Survey123, Dashboards, and StoryMaps. This presentation showcases the collaborative use of these ArcGIS products to enhance public engagement across a Safe Streets and Roads for All (SS4A) planning project with the Androscoggin Transportation Resource Center.
Survey123 plays a pivotal role in gathering public input and feedback efficiently. This tool enables project teams to collect georeferenced data from participants, ensuring that public opinions and observations are spatially contextualized. Surveys can be customized to address specific needs such as community needs assessments, call out areas of concern and allows the public to voice any additional thoughts they may have. By utilizing Survey123, communities can engage with diverse demographics, ensuring that a broad spectrum of voices is heard and considered in the decision-making process.
Once data is collected, ArcGIS Dashboards deliver an intuitive platform for analyzing and interpreting the information. Dashboards can be tailored for both public and private viewers, providing real-time insights and visualizations that are crucial for transparency and responsive planning. Through interactive charts, maps, and lists, stakeholders gain a comprehensive understanding of the collected data, thereby informing decisions and strategies effectively for a successful project.
Finally, StoryMaps combines narrative text, images, and multimedia with geographic data to create compelling, interactive presentations of project findings and additional details. This tool transforms raw data into an engaging story, facilitating a deeper connection with the audience and enabling a broader understanding of the project's impacts and objectives. The storytelling aspect is crucial for bridging the gap between data and the public, making complex information accessible and engaging.
By leveraging Survey123 for data collection, Dashboards for analysis, and StoryMaps for presentation, this integrated approach not only enhances data-driven decision-making but also fosters greater public participation and engagement. Attendees will gain insights into the practical applications, benefits, and best practices of using ArcGIS products in community-engaged projects, ultimately driving more inclusive and informed outcomes.
